WearPawsitive, a pet-inclusive lifestyle brand, is proudly owned by Subash, Akhila, and Roony. Subash and Akhila, both engineers without a background in the apparel industry, were inspired to make a difference after our pup Roony underwent surgery. This experience opened our eyes to the high costs of healthcare for dogs, leading us to wonder how many pets are unable to afford such care.

We sought to create something unique, not sad or guilt-tripping, but rather a fun and engaging initiative that genuinely enhances the lives of pets in need. This mission is why we began WearPawsitive, offering high-quality premium clothes, including apparel that fights canine cancer, to support those furry friends who deserve it most.